Fratelli's

Fratelli’s Trattoria

Fratelli's Trattoria is a cozy Italian restaurant and bar in Monona that feels like it's been around for decades, even though it opened a few years ago (in the former Angelo's space) ...
Great Taste of the Midwest

The Weekend Ahead Aug. 7-9, 2026

Here's a curated list of the major Madison, WI events happening this weekend ...
GM Banh Mi

GM Banh Mi

On a busy stretch of W. Johnson Street sits GM Banh Mi, which opened last fall. It can be tough to find parking nearby, but the bread is worth the effort ...
The Great Gatsby

The Weekend Ahead July 31-Aug. 2, 2026

Here's a curated list of the major Madison, WI events happening this weekend ...

Where to put a plaza?

June 12th, 2010

While in Orlando for a conference, I went downtown with a group to the Wall Street Plaza, an area the size of a block with several bars and restaurants and enclosed by a portable gate (tagline: “8 Venues, 1 Destination”). The advantages are that you only have to get carded once (as you enter the gated area), you may bring your drinks outside the bar to the common area and the center serves as a good place for live music.

The plaza made me ponder where we could put one in Madison. The obvious thought is State Street, since there are already an abundance of bars and restaurants, and the only vehicles are buses and taxis. I wouldn’t recommend blocking off the entire street (a la FreakFest); rather, two segments. The first is on the campus end from Lake Street to Frances Street and include the bars on University Avenue (Wando’s, Church Key, etc.). This unfortunately would require some sort of fence on University Avenue itself. 

Another could be in the 100 block by the Capitol (Frida, Zander’s) combined with the 100 block of W. Mifflin Street (Ivory Room, Silver Dollar).

Speaking of the Capitol, I could see a plaza in the 100 block of E. Main Street, where the Argus, Maduro, etc. exist. That segment already has seen block parties in the summer, plus the bars aren’t across from a hotel like the 100 block of W. Main Street (Inn on the Park) is. 

What do you think? Where else could we have a plaza in the Madison area? (Sorry, I couldn’t find an aerial phot of Wall Street Plaza. Its Web site is a piece of shit.)

Scented billboard

June 7th, 2010

Remember Smell-O-Vision? Probably not. Smell-O-Vision, a system in which you could watch a movie in a theater and smell it, too, made its only appearance in 1960,  and it never really took off. (Here’s the Wikipedia entry.)

I guess we now have the next closest thing: Scented billboards. A North Carolina grocery store called bloom is advertising its steak on a billboard, which also emits a steak-like (BBQ) fragrance. I have to imagine this is expensive, but the scented billboard is certainly a clever and unique idea, and for that, I wish I could see–er, smell–it in person.

What if scented billboards came to Wisconsin? Imagine driving on the Beltline with the windows down and you suddenly smelled deep fried cheese curds or beer battered cod from a supper club billboard. Or hell, forget Wisconsin-type foods. How about just wafting the smell of bacon everywhere?

Finish your food!

June 4th, 2010

Remember growing up and hearing your parents say things like, “You may not leave the table until you’ve cleared your plate” or “There are starving kids in [name of country], so finish your food”?

A Reuters news article features an Australian restaurant called Wafu that aims for a sustainable future. In doing so, Chef Yukako Ichikawa requires all diners to finish their entire meal … or don’t come back.

Restaurants have a hard enough time as it is to stay in business. While it’s honorable that Wafu is “dedicated to the notion of waste prevention,” I would not recommend turning my back on customers (since repeat business and referrals always make up the bulk of any business).

Personally, I dislike going out to eat with people who pick at their food and then don’t bother to take home the (substantial amount of) leftovers (assuming the meal was prepared adequately). We do live in a wasteful society, but for a lack of a better phrase, it’s indeed the nature of the beast in the restaurant industry. 

In any event, I’m curious to see how well this business mantra does.

    Madison Symphony Orchestra Urban Air

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